If a form submission is not appearing in Lead Manager, it’s usually because the form is missing a required Email field.

Lead Manager uses the email address to properly identify and record each submission. Because email is also a required field for Campaigns, any webform connected to your Snappy Kraken account should include an Email field and make it required.

What to check

Before submitting another test lead, review your form and confirm that:

• The form includes an Email field.
• The Email field is marked as required.
• The visitor is entering a valid email address before submitting the form.

We also recommend including separate First Name and Last Name fields. This helps keep contact records organized and ensures lead details are captured as cleanly as possible.

Still having trouble?

If your form includes a required Email field and submissions are still not appearing in Lead Manager, please contact Support so we can take a closer look.