If your blog post was published successfully but it is not appearing on some or all of your social media platforms, the social media connection may need to be refreshed.
This article walks you through a few simple checks you can complete to make sure your blog post is set up correctly and your social media account is connected.
1. Check Your Blog Post Settings
First, confirm that social media sharing is enabled for the platform where the post did not publish.
- From your website dashboard, go to My Content.
- Select Blog.
- Find the blog post and click Edit.
- Scroll to the bottom of the blog post and review the "Author Details & Scheduling Post" section. Confirm that the blog is not scheduled to post at a future date.
- Make sure the blog has been approved if you have compliance.
Important: The social media toggle automatically turns OFF after you click Save on an individual blog post. This is expected behavior. If you need to publish or republish the blog post to social media, make sure the affected platform is toggled ON again before proceeding.
2. Check Your Social Media Connection
If you have multiple social media profiles connected to your website, make sure the correct profile is selected and connected.
Go to:
- Site Settings → Social Media Accounts
Find the affected social media account and confirm that it is connected to your website.
Reconnect the Account
Sometimes a social media platform's authorization session can expire. When this happens, new blog posts may stop publishing even though other connected social media platforms continue to work.
If the connection needs to be refreshed, follow these steps:
- Go to Site Settings in your website dashboard.
- Select Social Media Accounts.
- Locate the affected social media account.
- Click Disconnect, if it's not already disconnected.
- Select Connect or Reconnect.
- Follow the prompts to sign in and authorize the account again.
After reconnecting the account, allow approximately 5–10 minutes for the connection to update before proceeding.
Important: Reconnecting your account refreshes the connection between your website and the social media platform. It does not remove your existing social media profile or previously published posts.
3. Republish Your Blog Post
Once the social media connection has updated:
- Go back to My Content → Blog.
- Click Edit on the blog post.
- Scroll to the social media sharing options.
- Make sure the affected social media platform is toggled ON.
- Republish the blog post to the affected platform.
If you would prefer our Support team to republish the post for you, simply let us know after reconnecting the account and allowing 5–10 minutes for the connection to update.
Once the post has been republished, please allow up to 24 hours for it to appear on the social media platform.
Helpful Tip: If publishing suddenly stops working on one social media platform while your other connected platforms continue to work, checking the social media toggle and reconnecting the affected account are good first steps.
4. Frequently Asked Questions
Why did my blog post publish to some platforms but not another?
- Each social media platform has its own connection and authorization. If one platform's connection needs to be refreshed, your blog post may continue publishing to your other connected platforms while being unable to publish to the affected platform.
Why did my social media toggle turn off?
- The social media toggle automatically turns OFF after clicking Save on an individual blog post. If you want to publish or republish the post to social media, make sure the affected platform is toggled ON again before publishing.
How long should I wait after reconnecting my account?
- Allow approximately 5–10 minutes after reconnecting for the social media connection to update. After the blog post is republished, allow up to 24 hours for the post to appear on the platform.
Will I be notified if my social media connection expires?
- Yes. You will receive a notification when your social media connection expires. If your connection has expired, you can reconnect the affected social media account to refresh the connection.
What if my post still doesn't appear after 24 hours?
- If your blog post still has not appeared after 24 hours, please contact our Support team. We'll review the issue and determine whether additional troubleshooting is needed.
Need help?
If you need assistance setting up or verifying your social media connection, please submit a support ticket with details about the issue and your account information.